Hey Founder,
True focus, is saying no to something that you know with every bone in your body is a phenomenal idea, that you wake up thinking about it but you say no to it because you're focusing on something else.....
Jony Ive talks about what he learned from Steve Jobs.
Focus. Vanity. Saying No.
- The Importance of Focus: Jobs demonstrated that true focus isn't just a decision made once but a continuous, minute-by-minute dedication to prioritizing and concentrating on what truly matters.
- Saying No to Great Ideas: Effective focus involves the difficult task of rejecting even fantastic ideas if they don't align with the current objectives, emphasizing the importance of discipline in maintaining strategic direction.
- Valuing Work Over Personal Image: Jobs taught Ive that it's vital to prioritize the quality and integrity of the work over concerns about personal popularity or how one is perceived by others.
Why This Matters: Focus is the gap between idea and execution.
Have a great week.
James.